Guilherme Gouveia Massagens

Working from a practice in Campo de Ourique, Lisbon, Guilherme Gouveia is a rehabilitation and prevention therapist specialising in Ayurvedic and sports massage. With more than 12 years in the field, he has developed his own therapeutic approach. The main challenge was a rebrand that matched where the brand stands today. The solution was a symbol inspired by the circular movement of massage used to "undo the knots", representing the end of a cycle of pain. The result is a visual identity that is both distinct from the competition and timeless.